Nguyen Thi Dy Anh. THE IMPACTS OF MARKETING CAPABILITIES ON COMPETITIVE ADVANTAGE AND BUSINESS PERFORMANCE IN THE RETAIL SECTOR IN VIETNAM. HUIT_OJS [Internet]. 2025 Dec. 28 [cited 2026 Jul. 14];25(6):150-6. Available from: https://ojs.huit.edu.vn/index.php/dai-hoc-cong-thuong/article/view/371